Story is your Vein of Gold to attract Customers and increase your Profile

Everyone has a story!

Welcome to the Creative Spark.  My name is Jacqueline Redmond and I am passionate about stories.  I help you find your vein of Story Gold and show you how to “magically” apply it to your business.

What do I mean by Story Gold? Story is an ancient device that is deeply embedded in our psyches.  As a vital life force that engages us, we live with stories all the time.  We watch stories in films, listen to them in songs, and read about them in books, and guess what, our life is the great story!                                                                               
Once, Story used to educate, communicate and offer solutions to life issues, and it still does so today.  Further more a good Story will engage your mind and emotions in a way that makes you respond. You can’t help it and you do this all the time.
This is great news for Business.

Story is a powerful metaphor that acts as a bridge to your Customers.  Consider some of the elements of a Story. It engages. It has a message. It has themes to it.  Effective to use & simple to understand.  Now imagine that you have a clear message about your business that runs true to your values, and is a match for your ideal clients, and again, imagine that your marketing and sales planning aligns to that message. What happens is this:

  • Your confidence starts to soar
  • Your thinking becomes more open, creative and fluid.
  • You have vibrant copy for your business, twitter, Facebook, website, blog and press releases.
  • You become energised, your messages are clearer and your customers notice!

The Power of your Story will re-ignite you and your business in ways that you can’t begin to imagine.  I guarantee that you will learn how to harness this knowledge, and be able to use it to great effect in your business for the following results:

    • New clients will become engaged and will build relationships with you. 
    • Loyal clients remain with you 
    • Your business will be able to strategise more simply without losing its aims
    • Your values become congruent with your business and it shows
    • You become a compelling voice in the market place
    • It helps you become a more effective Leader and communicator
    • You can train your staff in the “way of the Story,” so that it is fun and engaging

As a creative tool, you can return to your Story again and again, re-use and reinvent it at no extra cost!

You will discover that creative thinking naturally occurs around the process of Story making and that it is incredibly practical to translate it into your Business for sales training, marketing, customer relations, Branding, PR and more.
                                                                                                                                                                                                                                         “I was so fortunate to have a Creative Spark session with Jacqueline Redmond.  She managed to turn around my thinking about myself, my work & my website in a time span of an hour & a half. Jacqueline’s ability to get to the crux of personal (forgotten) issues that may hamper or enhance one’s business are phenomenal & impressive & I’m not exaggerating!”
Karin Schluter Lonegren   www.karinschluter.nl   (1:1 Ignite your Spark Programme)  
                                                 
If you would like to know more about how your Story works, I would love to speak with you and find out how my skills could help your business. Do contact me via mobile or email to organise a FREE 20 minute chat. No obligation.

Dynamically Engage Your Customers!
Use the Power
of Story...How?


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